BLive expands footprint in Hyderabad; opens fourth experience store in the city
- The
multi-brand, multi-format EV pioneer accelerating EV adoption in the
country
- Plans
To further expand the EV network in the state to 15 Multi-brand Experience
stores across Telangana
- The
brand has an aggressive plan of 100 + EV Experience stores across cities
in India by 2023
India’s
fastest growing Multibrand EV platform, BLive, opened its fourth EV Experience
store in the city at Malakpet Hyderabad. Hyderabad has three other EV
experience stores at Pragathinagar, Hafeezpet and Bapu Nagar, respectively. The
store is launched with the franchisee Shalini E-Motors. With this store BLive
takes a step further in its plans to set up at least 15 multi-brand stores
spread across Hyderabad and other major cities in Telangana. The phenomenal
growth of BLive aligns with its vision of reaching EVs to every household in
India over the next few years. The EV sector pioneer aims to set up over 100
stores pan-India by 2023.
The BLive
experience store offers a wide range of products for personal mobility and
mobility solutions for businesses. Through the store, BLive aims to promote
sustainable mobility to all its customers by showcasing multiple brands of
electric two-wheelers (e2Ws), electric bicycles (e-bikes) and electric delivery
vehicles all designed and manufactured by Indian brands. The new store also has
an in-house quick service kiosk, battery swap facilities and EV charging
infrastructure. This store also is a testimony to the fact that more and more
people are investing in green mobility.
With the store,
BLive brings everything related to E2W under one roof housing key brands like
Kinetic Green, BattRE, LML – Detel, Techo Electra, Gemopai, E-Motorad,
Hero Lectro and others. The store will also offer charging solutions, expert
guidance on selecting the right EVs and post sales service packages. The store
has a range of EVs for Businesses e.g. delivery vehicles for e-commerce
companies, food delivery vehicles and more. BLive Experience Stores bring
together an online and physical experience to help consumers experience EVs and
understand EVs before purchase.
Sharing his
thoughts on the launch of the fourth store in the city, Samarth Kholkar,
Co-Founder, BLive, said, “We started our journey of physical multi-brand
store from Hyderabad and today we are launching our fourth store here. The
response that we have got here is really encouraging. Today more people are
open to the idea of multi-brand franchise model, and we have a loyal franchise
base here. BLive is on a mission to create awareness, drive accessibility and
affordability of EVs to help customers transition seamlessly to EV. We want to
help consumers experience and buy EV of their choice and make the switch to EV
smooth”.
BLive is on the
journey to bring clean mobility closer to customers and with every store launch
in the city, it is taking one step closer to that goal. The store gives the
customers a hands-on EV experience and offers a variety of brands and designs
to customers like roadside assistance, easy finance options, comprehensive
service packages and e-mobility spares parts.
Speaking about
BLive’s plans, Sandeep Mukherjee, Co-Founder, BLive said, “Today
EV adoption is happening at a great pace in India. At BLive, we endeavour to
engage and educate consumer through our multiformat touch points. The key to
accelerating adoption is through information and accessibility. The consumer
today is more aware and is willing to make the switch to green mobility. With
our platform and experience stores, we will continue to raise awareness and
adoption of EV.”
Commenting on
the partnership, Kothi Dayakar Reddy said, “We are excited to partner with
BLive and bring another multi-brand store in Hyderabad. With increasing
pollution and high fuel costs EV’s are the future of transport and we are happy
to bring means of to that by partnering with BLive.”
The fast-paced
digital-first start up is focused on launching EV Experience stores
and driving deeper penetration in tier-2 and tier-3 cities where customers
struggle with lack of knowledge and options for clean mobility. BLive also
looks forward to associating with more partners via a franchise model to
promote the message of sustainable mobility through accelerated EV adoption.
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