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Future Generali India Insurance celebrates Pride month with Flash Mob and Pride parade, lends support to LGBTQIA+ community

 Celina Jaitley and Sushant Divgikar grace the event 

Future Generali India Insurance Company Limited (FGII), the general insurance arm of the joint venture between retail giant Future Group and global insurer Generali, celebrated Pride month in support to the LGBTQIA+ community with a flash mob and Pride parade at its office premises in Mumbai, Delhi, and Bangalore. The glittering event set in rainbow tone symbolizing the Pride flag was attended by celebrities and LGBTQIA+ icons Celina Jaitley and Sushant Divgikar, along with Future Generali’s management and employees. The insurance company has maintained its stance as a strong ally to the community through its various Diversity, Equity and Inclusion initiatives and the Pride month celebration is the latest in a string of empowering events backed by Future Generali. 

Pride celebrations at FGII kicked off with a specially curated internal and social media campaign focused on building awareness and acceptance for the LGBTQIA+ community. This spectacular event was aimed at harnessing the Pride month opportunity to celebrate the LGBTQIA+ community and build affinity for its members. With the flash mob and celebrity interactions, Future Generali showed its undying solidarity and support for absolute inclusion. For the celebration, the office premises of FGII was dressed in Pride colours. Employees also came dressed in rainbow colours and were presented a celebratory merchandise kit comprising flags, badges and sweet treats.

On the occasion, Mr. Anup Rau, MD and CEO, Future Generali India Insurance, said, “we at Future Generali believe in Diversity, Equity and Inclusion, and our efforts are aligned with this vision, be it at the workplace or in the policies we design. We are proud to be staunch allies of the LGBTQIA+ community and will continue to celebrate equality in all our endeavours. Future Generali wishes all its employees, and the world at large, a very happy and empowered Pride month and we look forward to a country where inclusion is the norm and not the exception.”


During the celebration, popular actress and LGBTQIA+ rights advocate Celina Jaitly addressed the employees and advocated the need to being comfortable with who they are and their choices in terms of gender and sexuality. Celina Jaitley said, “Today, the LGBTQIA+ community in India is no longer invisible…people have come out into the open and the society has become more accepting. I believe in a world where we have the freedom to love without discrimination, be it on the basis of caste, sex or religion. All of us, whether or not we belong to the LGBTQIA+ community, should have the freedom to live our lives the way we want, without being questioned by the society. I look forward to a world where we are inspired to love ourselves and explore our real identities, without bias or distinction, and I applaud Future Generali for the initiatives being taken to make this vision a reality.”


According to Sushant Divgikar, actor, dancer, singer, columnist and drag queen, “People belonging to the LGBTQIA+ community should never feel like they are alone on this journey. Look around you and you will surely find like-minded people who want to lead their lives the same way as you. Do not be afraid. Go out into the world and remain true to yourself. If anyone makes you feel you are less of an individual, it is their problem and not yours. The world is changing and we should be proud of the role we play in this evolving universe. Be brave and remember that you have the right to decide who you want to be.”


About Future Generali India Insurance Company Limited

Future Generali India Insurance Company Limited is a joint venture between Future Group – the game changers in Retail Trade in India and Generali – a 190 year old global insurance featuring in the world’s 70 largest companies*. The Company was incorporated in October 2006 and received the IRDAI license in September 2007 with the objective of providing retail, commercial, personal, and rural insurance solutions to individuals and corporates to help them manage and mitigate risks.

Future Generali India has been aptly benefitting from the global Insurance expertise in diverse classes of products of Generali Group and the Indian retail game-changer Future Group. Having firmly established its credentials in this segment and effectively leveraging on the skill set of both its JV partners, Future Generali India has evolved to become a Total Insurance Solutions Company.

*As per Fortune Global 500 Ranking (2020)

*Future Generali India Insurance is certified ‘Great Place to Work’ (December2021-November 2022)


About Generali Group

Generali is one of the largest global insurance and asset management providers. Established in 1831, it is present in 50 countries in the world, with a total premium income of € 75.8 billion in 2021. With more than 75,000 employees serving 67 million customers, the Group has a leading position in Europe and a growing presence in Asia and Latin America. At the heart of Generali’s strategy is its Lifetime Partner commitment to customers, achieved through innovative and personalised solutions, best-in-class customer experience and its digitalised global distribution capabilities. The Group has fully embedded sustainability into all strategic choices, with the aim to create value for all stakeholders while building a fairer and more resilient society

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