Paytm Money users go big on Devyani International, Exxaro Tiles, Windlas Biotech and Krsnaa Diagnostics IPOs — First time investors' continue to lead, female participation rises
- Devyani
International saw the highest share of applications from Paytm Money
investors under 25 years of age
- First time investors
continue to dominate the markets: Interest from
first time investors for IPOs has been rising consistently, with ~24% of
applicants in these IPOs on Paytm Money being new to industry investors;
This is higher than Zomato IPO on Paytm Money, which saw ~22% new to
industry applicants.
- Brand affinity could
be associated with Investment by Youth: Amongst the 4 IPOs,
Devyani International, which runs brands like Pizza Hut, KFC, and Costa
Coffee saw the highest share of applications from Paytm Money investors
under 25.
- Young Investors
driving volumes, but Avg. Invested Amount seen to be positively correlated
with age: Even though younger audiences commanded a higher total share of
applications on Paytm Money Platform for the 4 IPOs last week (55%+
applications from individuals under 30 years of age), the avg. ticket size
for an investor aged 30+ was 30% higher than an investor below 30 years of
age.
- Significant IPO
activity seen by Regular Investors as well: More than 45% of pre-existing
IPO investors on Paytm Money platform participated in one or more IPO last
week.
- Tier-I cities drive
major demand, but participation of smaller towns on the rise as well: Top States
driving applications were Gujarat, NCR, Maharashtra, UP, and Rajasthan,
and the leading cities were Ahmedabad, Jaipur, Delhi, Surat, and
Hyderabad; Participation from smaller cities and towns has also been
rising, with customers from 500+ different locations participating in the
4 IPOs offered on Paytm Money last week
- Women Participation
Consistently Rising: Women participation in IPOs has seen a
consistent rising trend over the last month, with 15% women applicants in
these IPOs on Paytm Money; This is 40%+ higher than seen historically for
IPO applications on Paytm Money App
Varun Sridhar,
CEO of Paytm Money said, “The IPO fervour continues with young,
millennial investors taking the lead on applications on Paytm Money. With our
mission to drive wealth management for Indians, we hope to continue to make the
lives of investors easier and bring more convenience for them.”
Recently, Paytm Money had announced the launch of an
innovative feature which allows users to apply for IPOs before the actual IPO
Opening in the markets. Paytm Money is the first digital broker in India to
offer this functionality. The “Pre-IPO Open application” feature was
specifically designed to make the lives of users better, where the order is
recorded on Paytm Money’s system, and sent to the exchange for processing
whenever the IPO opens.
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