MATRIMONY.COM ANNOUNCES REBRANDING OF MATRIMONYBAZAAR TO WEDDINGBAZAAR.COM
Matrimony.com, India’s leading online matrimony company, today announced the creation of a new brand identity - WeddingBazaar.com, India’s largest wedding marketplace from the earlier avatar of MatrimonyBazaar.
With more than 40,000 service providers
offering a range of services in 73 cities, WeddingBazaar differentiates itself
in the category with verified service partners through a partnership with
CRISIL, the leading rating agency. It offers a wide choice of reputed
service providers to satisfy the evolving needs of customers who are looking
for the wedding service providers across India.
Powered by a captive audience
of millions of wedding-ready customers through BharatMatrimony and all other
Community Matrimony sites of Matrimony.com, WeddingBazaar has embarked on a journey to offer the best and the widest range of wedding
services to the Indian consumers and digitise the Wedding Services industry to
help thousands of SMEs, MSMEs and entrepreneurs in this domain by providing
state-of-the-art products and services.
Talking about the rebranding, Murugavel
Janakiraman, Founder and CEO - Matrimony.com said, “We have scaled the service
offerings while broadening our footprint to 73 cities across India and enhanced
the usability of the site significantly. The new brand reflects the renewed focus,
commitment, and revamped systems and processes to deliver the best value for
our stakeholders – wedding-ready customers and service providers.”
With the upcoming wedding season, WeddingBazaar.com
is already seeing a 40% surge in enquiries for wedding services from Mumbai,
Delhi, Bengaluru, Kolkata, Chennai, Hyderabad and Pune for almost all
categories including catering, jewellery, apparels, wedding planning,
photography, decoration, honeymoon services, venues and wedding wear.
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